Marketing Keynotes

Keynotes

Sundance 2012 & Social Media: What’s a Filmmaker To Do?

Posted Jan 12, 2012, by Devon Smith, Director of Social Media, Threespot Dot Com

Sundance 2012 & Social Media: What’s a Filmmaker To Do?

Last year, I took an in-depth look at how Sundance feature films used social media during the Festival, and if social media was…

The Problem with Film Marketing

Posted Aug 26, 2011, by Stephanie Allen

The Problem with Film Marketing

The problem with film marketing – and I do believe it is a problem -- is that it has become so important, so vital to the…

Direct-to-Fan is NOT the Last Resort

Posted Jul 29, 2011, by Bob Moczydlowsky, VP Product and Marketing at Topspin Media

Direct-to-Fan is NOT the Last Resort

Hello. My name is Bob.

I’m here to talk about Direct-to-Fan Marketing (D2F) and Distribution. I work at a software company…

Social Media Storytelling for Filmmakers

Posted Jul 26, 2011, by Josh Williams, Co-Founder and CEO of Gowalla

Social Media Storytelling for Filmmakers

Several years ago my father took a writing class with the aim to become a fiction author. As I've always known dad to be the…

The Story of the Uncle Boonmee Poster

Posted Jul 26, 2011, by Marcus Hu, Co-President of Strand Releasing

The Story of the Uncle Boonmee Poster

Foreign Films and Marketing, how do you approach it?

Marketing a foreign film has always been a challenge in the US.…

Adventures in Specialized Distribution We Were Here

Posted Jul 25, 2011, by Paul Federbush & Laura Kim

Adventures in Specialized Distribution We Were Here

When my partner Laura Kim and I started our distribution company, Red Flag Releasing, we did so with our eyes open. We both…

An Exhibitor’s Blog About Love

Posted Jul 25, 2011, by Russ B. Collins

An Exhibitor’s Blog About Love

Filmmakers, we love you!  We want you to join us in a dialogue about getting your films exhibited.
 
I express this love and make…

Welcome to #ArtistServices

Posted Jul 25, 2011, by Joseph Gordon-Levitt

Welcome to #ArtistServices

The Sundance Institute, for me, has been the richest source of creative inspiration for as long as I can remember.  Not only…

TfF: Twitter for Filmmakers, Part One

Posted Jul 24, 2011, by Josh Grau, Brand Solutions at Twitter

TfF: Twitter for Filmmakers, Part One

Greetings Sundance Alumni!  I’m thrilled to be a contributor to this exciting new Artist Services site and help share some…

A Failure (or Opportunity) to Communicate

Posted Jul 20, 2011, by Marc Ruxin, Chief Innovation Officer of UM

A Failure (or Opportunity) to Communicate

“What we’ve got here is (a) failure to communicate…,” the warden said to the prisoner 45 years ago. Hasn’t this always been the…